EU representative for Australian companies

Why companies in Australia need an EU representative

Article 27 GDPR applies based on what you do, not where you are incorporated. If your company offers goods or services to people in the EU, or monitors their behaviour, you need a representative established in the EU — regardless of your home jurisdiction. The full rules are covered in our EU GDPR representative guide.

For Australian businesses this is rarely optional: serving the EU market almost always crosses the Article 27 threshold. Usantis gives you a real EU representative — a physical EU address, a named representative, and DSAR handling — without you opening an EU entity.

Specific challenges for Australian businesses

• A large distance and timezone gap (8–10 hours from the EU)
• Overlap and divergence between the Australian Privacy Act and the GDPR
• Cross-border transfer uncertainty without an EU adequacy decision

Regulatory context

Relevant frameworks and decisions Australian companies tend to encounter:

Industries we represent from Australia

We act for Australian companies across sectors — most commonly:

Billing & tax

EU B2B with a VAT-ID uses reverse charge; Australian GST (10%) applies to AU customers and EU VAT to EU customers — Stripe Tax handles both jurisdictions.

Support & time zones

EU representation covers EU business hours regardless of the AU offset.

Frequently asked questions